Picture a wallet that feels like a cloud necklace—that’s Rough Enough’s army green nylon kids wallet. Designed for all-day neck comfort...

When 7-year-old Ben’s wallet flew out of his ripped pocket during a playground chase, his teacher discovered: 95% of "lost" wallets...

Watch a 10-year-old cram a wallet into a pocket already bulging with rocks and candy wrappers—that’s where Rough Enough’s kids wallet...

Kids move fast. Their wallets?​ They tend to… disappear. But the Rough Enough purple-green boys wallet?​ It’s designed to stick...

Parenting a busy boy means one thing: stuff gets lost. But the Rough Enough black boys wallet? It’s here to change that.​ Designed for...

Every parent’s nightmare: a child fumbling for a lost wallet in a crowded airport or theme park. With Rough Enough’s kids wallet for...

Move over, boring blacks! Rough Enough’s kids wallet for boys is causing a stir with its vibrant green canvas—a color flying off shelves...

Ordinary kids wallets: flimsy, bulky, lost within a week. Rough Enough’s black wallet: ▸ Detachable lanyard (no more “I dropped it!”) ▸...

Let’s be honest: Boys’ wallets have a tough life. They get crammed in backpacks, left on bleachers, and forgotten in lunchrooms. But with...

Let’s be real: Teens lose things. Phones, keys, wallets—you name it. But with the @RoughEnough kids wallet, we’re here to change that....